In 2011, the introduction of the Floodline direct warning service in Scotland provided an active dissemination for the first time in Scotland. This service now supports over 25,000 customers and saw 300,000 individual messages being issued during the flood events of December 2015 and January 2016. Ensuring effective communication of warnings to such a large customer base is very important to SEPA. This research is being undertaken to understand how far SEPA has progressed through the assessment of the effectiveness of flood warning messages issued to the public.
- Academic: Andrew Black
- Funding: Centre for Expertise for Waters
- Project Value: £50,000
- Dates: October 2016 – April 2017