The University’s new content style guide is a large resource, and it’s a living document, so it’s only going to get larger. Within it are rules and guidelines covering everything from tone of voice to correct apostrophe use, from word choice to date format. If you find a formatting, style, punctuation or spelling situation not covered by the guide, it’s probably only because we haven’t thought of it yet. It’s really, really big.
That means it would be very hard for anyone to follow every rule in the style guide all of the time, particularly when there are lots of rules that folk won’t even know they’re breaking. Over time we’ll get better and better at this, of course, but in the meantime it’s worth asking the question: what are the style guide’s main aims? What’s most important?
